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Communication designer wants Ghana@50
logo replaced
Kumasi, Feb. 5, GNA – The National Planning Committee of
Ghana’s Golden Jubilee celebrations has been advised to
withdraw with immediate effect the logo selected for the
celebrations, as it does not suit the occasion.
Mr Yaw Boafo, a Communication Designer, who made the call,
said the selection of the logo was unprofessionally done and
also an embarrassment to the Planning Committee and the
nation as a whole as it lacked the main motif of Ghana’s
known and recognisable identity.
“In the interest of a successful and all embracing Ghana’s
50th Independence anniversary, I suggest that the current
logo is withdrawn and replaced with a more appropriate one
crafted out of either an outline map of Ghana, the Coat of
Arms, Independence Arch, Big Six, Black Star, Eagle,
National Flag or any other appropriate “Adinkra” symbol”, he
said.
Speaking at a press conference in Kumasi at the weekend, Mr
Boafo noted that it was also unacceptable for the Planning
Committee to settle on the current logo out of the many
well-designed samples submitted to them by competing
designers.
He said, “A logo that does not identify the purpose for
which it was designed becomes ‘un-symbolic’”.
Mr Boafo said for instance that the inscription 1957-2007,
Golden Jubilee or 50th Independence anniversary should have
accompanied the logo, stressing that since this was lacking,
“the said anniversary logo ought to be withdrawn and
replaced with a more appropriate one”.
He also called for an enquiry into how the prize money for
the logo competition was disbursed and who the beneficiaries
of the disbursement were.
This, he said, would help to allay doubts on the minds of
artists and designers who submitted entries for the
competition as to the sort of criteria used in settling on
the current logo, the name of the winner and the runners-up.
Mr Boafo, who is the National President of the Ghana Art
Teachers Association, described as unfortunate the fact that
the Planning Committee had turned a deaf ear to numerous
calls for the replacement of the logo since it was selected
last year due to its unsuitability for the occasion.
He said there was the need to make a conscious effort at
tracing the whereabouts of entries that were submitted for
the advertised logo competition and a suitable one chosen
from among them so as to give the nation a befitting 50th
Independence anniversary.
GNA
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